FAIRPORT, NY. — Seneca Foods Corp. has acquired B&G Foods, Inc.’s Green Giant canned product line in the United States. Financial terms of the transaction were not disclosed.

B&G Foods will retain ownership of the Green Giant trademarks and will license the Green Giant brand name to Seneca Foods. The transaction does not include the Green Giant frozen, Green Giant Canada or Le Sueur businesses.

“We are excited to add the iconic Green Giant brand and shelf-stable products to our portfolio of canned vegetable offerings,” said Paul Palmby, president and chief executive officer of Seneca Foods. “Having co-manufactured much of this product for B&G Foods for many years, we have long admired the strength of the brand in the market and look forward to its continued success.”

Commenting on the sale, Casey Keller, president and CEO of B&G Foods, added, “Our decision to sell the US shelf-stable product line of the Green Giant brand is part of our ongoing effort to divest product lines that are non-core to B&G Foods’ long-term strategy and reduce long-term debt. We believe that Seneca Foods, the longtime, primary co-manufacturer for the Green Giant US shelf-stable product line, is the right owner for the US shelf-stable product line. We continue to believe in the power of the iconic Green Giant brand and the sale will allow our Green Giant team to focus on Green Giant frozen, Green Giant Canada and the Le Sueur brand.”