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www.foodbusinessnews.net/articles/24974-clean-label-juice-maker-expands-portfolio
Natalie Orchid juice
Photo: Natalie’s Orchid Island Juice Co.

Clean label juice maker expands portfolio

11.07.2023

FORT PIERCE, FLA. — Natalie’s Orchid Island Juice Co., a manufacturer of functional juice beverages, is adding two new tomato and mushroom juice blends.

The functional beverage varieties include Tomato Reishi, formulated from American red tomatoes, reishi mushrooms, salt, pepper and lemon, and Green Tomato Lion’s Mane, made with American green tomatoes, tomatillos, pineapple, lime, salt and Lion’s Mane mushrooms. The blend of adaptogens and antioxidants are designed to offer a clean source of hydration and heart health benefits associated with tomato-rich diets, according to the company.

“Tomatoes are a nutritional powerhouse that are light, refreshing and low in calories, and when juiced delicately, produce a phenomenal quality product,” said Natalie Sexton, chief marketing officer for Natalie’s Juice. “In a category that is saturated with overprocessed options, we wanted to provide the consumer with an authentic experience of how tomato juice should taste, while mindfully selecting functional mushrooms to add to it for their adaptogenic properties. Fresh tomatoes are abundant and vibrant fruits that elevate any culinary or mixology experience when kept in their purest form.”

The beverage blends are now available in 10-oz bottles online through the company’s website and in stores at Kroger, Ralph’s, Smith’s and QFC locations nationwide.