GoodPop rolls out pumpkin spice dessert

AUSTIN, TEXAS — Better-for-you frozen dessert brand GoodPop is jumping on the pumpkin spice trend with its new Pumpkin Spice Latte pop.

The dairy-free frozen treats are formulated from oat milk, pumpkin and cold-brew coffee, with no refined sugars or sugar alcohol sweeteners, and contain 60 calories per pop. GoodPop’s product is available in 4-count boxes, exclusively at Whole Foods Market locations, for a suggested retail price of $5.99.

“Over the last few years when PSL season comes around, our fans reach out asking us for a Pumpkin Spice Latte pop, and so this one was really made for our fans,” said Daniel Goetz, founder and chief executive officer of GoodPop. “We wanted to introduce a treat with fall flavors, even while the temps are still high. Our Pumpkin Spice Latte pops are just that — a fun, delicious treat made with high-quality ingredients to give you that fall feeling, even on an end-of-summer day.”

The pops follow the launch of GoodPop’s Mini Cans, the company’s first beverage offering, earlier this month. Other GoodPop products include organic freezer pops, a variety of fruit- and dessert-flavored pops and dairy-free cookie sandwiches.